Vacancy No. GA45
Overview of the Vacancy
We are looking to recruit a Marketing Executive to be based in our Guildford office. The working hours are from 9.00am to 5.30pm Monday to Thursday, and from 9.00am to 5.00pm on Friday, including a one hour lunch break.
Working closely with the Marketing Director, the Marketing Executive will play a key role in the delivery of the firm’s department, office and central marketing plans, developing and implementing a wide variety of marketing activities.
Responsibilities
- Working closely with the Marketing Director to execute marketing activities
- Acting as day-to-day point of contact for internal enquiries, and liaison with suppliers and third parties (design, digital marketing, photography, branded merchandise).
- Organising and managing a programme of TWM hosted events: in-house, external and virtual, from inception to follow up
- Attending TWM hosted events, to ensure smooth execution and acting as representative of the firm
- Working closely with internal teams to prepare various materials to support marketing and business development initiatives
- Liaising with the external design team on creating, editing and publishing brochures, pitches, articles, adverts and other marketing collateral to help build a strong print, digital and social media identity for TWM’s marketing campaigns
- Helping to execute marketing campaigns via the website and social media channels
- Coordinating and publishing new website content using the website CMS
- Schedule timely reviews with departments to ensure website content is accurate and fully optimised
- Management of social media channels to schedule and monitor the publishing of content, and keeping track of engagement activity on the firm’s social media channels
- Email marketing – primary user of the firm’s marketing email account, including template creation, management of mailing data, setup and execution of email marketing campaigns and tracking responses
- Coordinating the publication of internal communications e.g. TWM Update, intranet content
- Support the Marketing Director with developing the firm’s new CRM database to enhance the firm-wide marketing and business development plan
- Administrative tasks and reporting as needed e.g. client feedback reporting, website analytics, marketing lists etc.
- Ad hoc marketing support and activities as required to facilitate the smooth running of the department.
Additional and/or different duties
This job description is non exhaustive and the firm reserves the right to vary the duties and responsibilities of the post holder at any time according to the needs of the firm’s business.
Qualifications
- Minimum 2-3 years’ relevant marketing experience, ideally within a law firm or other professional services firm
- Educated to a degree level in business or marketing related areas preferred or CIM qualification
- Ability to think creatively and generate new, varied and interesting marketing campaigns
- Proactive approach with the ability to research and quickly understand the latest trends and best practices in marketing, to identify potential new marketing ideas and concepts
- Highly organised, great project management skills and excellent time management
- Excellent command of the English language
- Excellent communication skills
- Professional attitude
- Attention to detail and high level of accuracy
- Ability to manage competing demands
- Flexibility
- Strong knowledge of working with a CMS platform, ideally WordPress
- Social media experience and a strong understanding of SEO is important for the role
- Strong knowledge of Adobe preferred
- IT skills
- Strong knowledge of Microsoft Office.
To apply for this role, please send your CV and covering letter to jobs@twmsolicitors.com.
No agencies please.
TWM Solicitors (www.twmsolicitors.com) is an Equal Opportunities Employer.
